One-hundred years ago, Quaker proved that it’s hip not to be square with the introduction of the now-iconic round Quaker Oats package. A first in the industry, it was just one of many moments in Quaker’s long-standing history of innovation. While the packaging design has since been updated, the round canister can still be found on store shelves today, helping The Quaker Oats Company, a subsidiary of PepsiCo, Inc., deliver more than 350 million pounds of oatmeal and inspire countless cooking and baking oat-casions for consumers each year.
Throughout its 138-year history, Quaker has enjoyed many additional firsts. In 1891, Quaker was the first to feature a recipe on packaging – Oatmeal Bread – and in 1908, introduced the first cookie recipe on a package – Oat Cakes3. Today’s Vanishing Oatmeal Raisin Cookies recipe remains a consumer favorite, celebrating 20 years on the canister in 2015. For those seeking additional recipe inspiration for the upcoming holiday season, Quaker’s online recipe database features oat-spired recipes for all occasions, including festive treats such as Oatmeal Gingerbread Cookies, Christmas Granola and Holiday Cookie Surprises. Bonus: the Quaker Oats canister makes a great vessel for cookie gifting!
As the brand has evolved, so too have consumers’ oat-consumption habits. In 1922, the company introduced Quaker Quick Oats, one of America’s first convenience products, and also a common swap for Quaker Old Fashioned Oats in baking recipes.
In 1966, Quaker Instant Oatmeal debuted to help people keep pace with a busy, on-the-go lifestyle. Quaker Instant Oatmeal expanded from pouches to cup packaging in 2000, making portable eating even easier. In 2015, Quaker’s Quick 3-Minute Steel Cut Oats lineup launched – cutting the traditional cooking time of 30 minutes to three minutes – while providing a hearty texture and rich, nutty taste that consumers craved. That hearty taste and texture make Quaker Steel Cut Oats perfect for savory recipes that add a fresh, festive spin to the holiday dinner table, such as Cranberry Apple and Pecan Oat Salad or Steel Cut Oatmeal with Sweet Corn, Tomato & Pancetta.
For more information about Quaker’s latest innovations and recipe ideas, visit http://www.QuakerOats.com, http://www.Facebook.com/Quaker or follow the brand on Twitter @Quaker.
*GIVEAWAY*
Quaker was kind enough to give one of my readers a Quaker 100th Canister Anniversary Kit which includes:
Heart-Shaped Measuring Spoons – to help add a little love to your holiday baking
· Red Oven Mitt – always handy to have for baking!
· “Baked with love” Baking Tags – the perfect way to package up holiday treats for your friends and family
· Vintage Style Treat Boxes – to make a complete gift package with your baking tags
· Cookie Exchange invitations – to invite your loved ones to be part of the treat gifting!
· Red and White Baker’s Twine Spool – for a decorative gift accent
· A set of four Quaker recipe cards for holiday baking inspiration
· A variety of Quaker products to stock your pantry for holiday baking
To enter answer this question: What do you enjoy baking with Quaker? Comment below. I love making Oatmeal Raisin cookies.
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Make sure you follow @Quaker on Twitter
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(Custom throw back Quaker Oats canister not included in giveaway)
Winner will be announced 11/30. Giveaway ends 11/29 at 11:59pm
Disclosure: I am a Quaker Q Crew blogger ambassador and I was given products to review. Opinions are mine 100% as always. Five Little Words is not responsible for sending out prize.
I love making Chocolate Chip Granola bars with Quaker – So yummy!!
Sounds good. Thanks for entering Stephanie.
We enjoy making oatmeal raisin cookies and little chocolate balls of oatmeal to take when we hike. We also just love eating it as is with butter and a little brown sugar. Such a great snack to eat and enjoy. laborders2000@yahoo.com
Sounds yummy. Good luck Leigh Anne.
I love making oatmeal cookies
Me too. Good luck Manda.
we make apple crisp with oatmeal
Love apple crisp. Thanks for entering Cyndi.
I enjoy baking Quaker oatmeal cookies with raisins and chocolate chips!
Yum.