EXCLUSIVE JOURNEY GIRLS ITALY INSPIRED DOLL COLLECTION AT TOYS R US

23 Jul

My daughter was so excited to hear that we were invited to Toys R Us in Times Square, NYC to get a sneak peek of the latest Journey Girls collection – dolls, fashions, accessories and feast on playful dishes and treats inspired by the country that the Journey Girls are exploring in 2015.

As we arrived we were greeted by al the beautiful dolls. Each child was told to pick the doll they liked. Some kids wanted more than one. Can you blame them? They all rock!! I wanted all the outfits. Lol. Very fashionable and had awesome accessories. 

Here are the names and descriptions of the Journey Girls dolls which will be available for $39.99 each, exclusively at Toys“R”Us stores nationwide and online at Toysrus.com/JourneyGirls for ages 6 years and up, beginning this September:

Chavonne, a multi-talented performer, will guide the girls through Milan, the City of Theatres, in a black-and-white striped top under a vibrant pink petite coat and trendy floral pants that match her navy slip-on shoes. No batteries required.

 

Journey Girl® Callie from Toys“R”Us®

Callie will seek out the best shops to show her friends the latest fashion trends, while wearing a black-and-white mini dress paired with an embroidered, blush colored jacket and elegant pink shoes and headband to complement her entire look. No batteries required.

 

Journey Girl® Dana from Toys“R”Us®

Dana, an animal lover, will be sure to stop by her favorite parco nazionale and protected reserves which are home to a variety of wildlife, all while dressed in a silver knit sweater and brown faux-fur vest with jeans, along with a leopard-print tote bag and chic brown boots. No batteries required.

 

Journey Girl® Kelsey from Toys“R”Us®

Adventure seeker Kelsey will challenge herself by taking on the best hiking trails and exploring marine life within Italy’s 4,000-plus miles of coastline! While out on the town, Kelsey will sport a grey and blue embroidered shift dress with navy headband, as well as a navy and emerald faux-leather shoulder handbag and navy flat shoes. No batteries required.
Journey Girl® Kyla from Toys“R”Us®

Kyla is ready to find the best spots rich with art and culture, dressed to explore the Italian art scene in a ‘Ciao!’ printed top with striped sleeves, pink wrap skirt, a black and white clutch and floral and classic pink flats. No batteries required.

 

Journey Girl® Meredith from Toys“R”Us®

Meredith’s athletic charm will help inspire all her friends to partake in awesome quests in Italy, and her sense of style will shine bright, as she dons a blue sparkle t-shirt, white striped circle skirt, pink handbag and trendy pink shoes. No batteries required.

 

Journey Girl® Mikaella from Toys“R”Us®

Mikaella, outfitted in a purple knit sweater with silver embroidery detail, metallic silver brocade pants, black flats and an elegant silver and pink envelope clutch handbag, will lead her friends to the finest cafes and pasticcerias in town. No batteries required. Available now in Toys“R”Us stores nationwide and online at Toysrus.com. 

Dana was the most popular doll of the afternoon which is who my daughter picked. Of course she would also love to collect them all. Once inside the kids took their dolls to the accessories station to collect new outfits, shoes, hair clips, etc. there was a photo booth with backdrops of Italy, canolli making table, arts and craft and the lunch and dessert was so delicious. 

Here’s what Toys R Us had to say: 

 Toys“R”Us® announced that it is celebrating the fifth anniversary of its award-winning*, private label Journey Girls® brand with an updated collection of artfully crafted fashions and highly detailed accessories. Beginning this September, customers will find their favorite dolls outfitted in styles perfect for their next Journey Girls adventure, an Italian excursion, in stores nationwide and online at Toysrus.com/JourneyGirls. The company designed this quality 18-inch doll line in 2010 as an affordable option – at $39.99 – for doll enthusiasts and collectors of all ages. What began as a collection of four dolls and complementary fashions, has expanded to a selection of seven dolls, hundreds of mix-and-match clothing options and dozens of must-have accessories. In the five years since the brand’s inception, Journey Girls characters have gone on worldwide adventures spanning 20,000 miles around the globe, from London to Paris and now Italy, adding to their individual and collective backstory.

In preparation for the 2015 holiday season, Toys“R”Us is stocking its inventory with new, adorable fashions and accessories that help extend imaginative play. From furniture and pets, to stylish clothing and hair salon sets, all fashions and accessories are quality made, realistically detailed and scaled to fit 18-inch dolls. The brand also offers a wheelchair and crutch accessories set, providing children with disabilities the opportunity to reflect themselves during playtime. To coincide with the launch of the latest dolls, new Journey Girls accessories will debut in Toys“R”Us stores nationwide and online at Toysrus.com this September, including a Best in Class School Set, Birthday Celebration Set and Pet Grooming Set.

 The Journey Girls brand is currently available for purchase at all Toys“R”Us stores across the U.S., and select stores in International  markets across the world, including Australia, Canada, France, Spain and the U.K., among many others.

Additionally, to celebrate the gal-pals’ fifth anniversary trip to Italy, the company is encouraging parents and kids to share their Journey Girls experiences with @ToysRUs on Instagram and Twitter, as well as Facebook.com/Toysrus. Fans are invited to post photos of themselves and their dolls traveling the country – or even the globe – as well as engage with one another and Toys“R”Us using #JourneyGirls. For enthusiasts looking for Journey Girls inspiration online, the Toys“R”Us Pinterest page, Pinterest.com/Toysrus, will feature the dolls’ different fashion looks, delicious Italian treat ideas, do-it-yourself arts and crafts and more.

We had a fabulous time and even the boys came and supported Journey Girls. It was a fun day that will always be remembered. My daughter plays with her doll everyday and can’t wait to get her some siblings. Maybe one day we can visit Italy. 

Disclosure: I was not compensated for this post. We were invited to this event at Toys R Us and was given a doll. Opinions are 100% mine as always. 

   
    
    
    
    
    
    
    
   

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